To Zero - Fundraising Guide for Child Sexual Abuse Prevention

By understanding the donor landscape, fundraising trends, and core strategies for sustainable impact, organizations will be better equipped in their fundraising efforts to secure the resources necessary to invest in solutions and innovation, scale what works, and drive transformative policy change.

The guide offers practical takeaways, case studies, and strategies for both fundraising and organizational development. The content in the guide was gathered through surveys, interviews, and cohort sessions, and also enriched by a desk-review-based funder landscape mapping exercise informed by publicly available information at the time of publication. Through this effort, Panorama Strategy identified a global list of funders that give to the issue of preventing childhood sexual abuse and/or proximate causes which are listed in the guide and which we hope can support the community of organizations and leaders working to end childhood sexual violence.

Grounded in collaboration with fundraising experts and a subset of the Oak Foundation Prevent Child Sexual Abuse Programme’s grantees, the original guide was informed by surveys, interviews, and cohort sessions, and enriched by a desk-review-based donor mapping exercise informed by publicly available information. Panorama Strategy employed a mixed methods approach to strengthen our insights, including:

* A 2024 donor landscape review, identifying 156 global donors supporting prevention of child sexual abuse or related issue areas. Note that the guide may have limitations in identifying Global South funders as our mapping was based primarily on English-language publicly available information which may not fully capture all relevant funders.

* Interviews with eight leaders representing funding networks, fundraisers, and civil society organizations experienced in fundraising for child sexual abuse prevention and response, to better understand the fundraising journey and landscape.

* A survey administered to 94 grantee partner organizations to understand organizational opportunities and challenges.

* Cohort sessions with 55 individuals representing 40 grantee organizations to explore approaches, challenges, and opportunities.

Throughout the original process, Panorama Strategy employed a participatory approach including multiple reviews and iterations with a designated Advisory Group. In 2025, we refreshed this guide with support from To Zero to reflect the evolving landscape and ensure its continued relevance across geographies and sectors. The updated guide speaks to the current moment while preserving the original’s practical tools and field-tested insights